2022 marks the Chinese Year of Tiger , it doesn’t mean Chinese people like this kind of brutal advertisement. Wildlife is not our pets. The Anti-Animal-Performance Fund of CBCGDF strongly condemns this GUCCI commercial!
Wild animals are not our pets.
We strongly protest against the Italian luxury brand GUCCI’s campaign using tigers in the Chinese Year of the Tiger.
Globally, tigers are rapidly falling towards extinction due to human overuse and habitat loss. We are not opposed to filming wild animals in natural Settings where it is ethical for them to do so. But this kind of commercial performance and advertising is not acceptable. GUCCI’s use of tigers for commercial purposes violates business ethics and encourages the illegal hunting and trade of endangered animals.
Please join us in saying “no” to this kind of commercial use of wildlife!
The Anti-Animal-Performance Fund of CBCGDF
January 16, 2022
# Gucci released a controversial AD featuring a real tiger. # Anti-animal Cruelty # Reject animal performance
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